ABOUT THE ROLE
With its rapid growth and rising profile in the industry, SHAPE is dedicating new focus to its corporate marketing, branding, internal communication, and PR efforts. To help build and execute this corporate marketing plan, SHAPE is seeking a skilled marketing professional with superior project management, creative and problem-solving skills. Reporting to the Corporate Marketing Director, the Corporate Marketing Manager will be the point person for all projects and deliverables under the SHAPE parent company. The Corporate Marketing Team will work closely with SHAPE’s Residential and Commercial Marketing Teams to ensure consistency across all marketing efforts.
With the ability to zoom in and zoom out, this position requires a strategic approach to planning and management, the ability to solve creative problems and a laser focus on the details of project execution.
Primary Job Responsibilities
- Work with our creative agency on the SHAPE brand, narrative, and positioning
- Work with PR partners on external communications plans, media relations, and crisis planning
- Build and implement an internal communications strategy for announcements and updates
- Develop and execute a social media strategy
- Manage design, development, and maintenance of a new website
- Be the point person for marketing needs for SHAPE’s internal departments
- Manage third party client, vendor, and consultant relationships on marketing deliverables
- Create pitch decks, presentations, and brochures for new business pitches
- Write copy for the SHAPE website and other marketing collateral
- Work with HR on onboarding resources for new employees
- Collaborate with SHAPE’s project specific marketing teams on new projects and ideas
- Present new ideas and plans to internal teams, executives, and SHAPE’s partners
- Manage project timelines and budgets
- Contribute to planning of events and creative campaigns
- Proactively seek opportunities to enhance SHAPE’s brand and reputation
- Be an ambassador of the SHAPE brand within the organization and in the community/industry
Qualifications
Required Knowledge, Skills, and Abilities
- Outstanding communication, presentation, and copywriting skills
- Proficiency with Adobe Creative Suites is an asset
- A strong communicator who will be immersed in the SHAPE brand and voice
- Exceptional time management skills with the ability to work under pressure on multiple projects with changing timelines
- Discerning eye for design and aesthetics
- Critical thinker with outstanding problem-solving skills
- Keen aptitude for data, analytics, and performance metrics
Required Training and Experience
- 3-5 years of experience in a marketing role
- Bachelor’s Degree or equivalent in Marketing, Business or Communication is an asset
Benefits
- Personal and professional development within the company and industry
- Competitive salary with performance bonuses
- Comprehensive bonus package
- Exciting opportunity to help plan and implement SHAPE’s corporate marketing strategy